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Privacy Policy

Last updated: 17 June 2026

Who we are

Football City Trip ("we", "us", "our") operates the website https://www.footballcitytrip.com. We help football fans discover and plan football city trips — including local experiences, pubs, restaurants, activities and matchday inspiration.

What data we collect

Why we collect data

Google Analytics

We use Google Analytics (GA4) to understand how visitors use the site. Google Analytics is only loaded after you accept Analytics cookies in our consent banner. IP addresses are anonymised where supported. You can withdraw consent at any time via "Cookie settings" in the footer.

Cookies

We use Necessary, Analytics and Marketing & Affiliate cookies. Non-essential cookies are blocked until you give consent. Read the full Cookie Policy.

Affiliate partnerships and tracking

Football City Trip may earn a commission when you book a trip, hotel, tour or product through links on this site. Affiliate tracking cookies and pixels are only activated after you accept Marketing cookies. Without consent, no affiliate or marketing tracking takes place on this site.

Marketing and advertising cookies

We may use marketing and advertising cookies (including remarketing pixels from partners such as Meta and Google) to show relevant ads on other platforms. These are only loaded after you accept Marketing cookies.

Third-party services

We rely on trusted third parties to run the site, including:

Data retention

We keep personal data only as long as needed for the purposes above, or as required by law. Newsletter data is kept until you unsubscribe. Analytics data is retained according to Google Analytics' default retention settings.

Your GDPR rights

If you are in the EU/EEA or UK, you have the right to:

Contact

Questions about this policy or your data? Reach us via the contact page.